Disney announced that they will be creating shows for Snapchat. You read that correctly. It’s been said that Disney is partnering with Snapchat in order to reach younger viewers. Disney will be the ones to control and sell all the advertising for the shows they’re producing for Snapchat.
Disney pretty much runs the world at this point. From merchandise, to Movies, to possibly buying Twitter, and now this? I wouldn’t be surprised if by the time I was 50 I would be paying Disney for all my bills, food, and more. Although I find this clever, I also find it unnecessary. A lot of parents seem care-free with Snapchat, but a lot of parents are strict with it. Due to the fact that you can send whatever you want, and it deletes on its own within seconds, kids can and will do whatever they want here. I know my sisters did some pretty…let’s just say colorful things with it.
Now, I’m not against Snapchat. On the contrary, I used it more than any other social media outlet this year. However, I do think Snapchat for a younger audience is kind of pointless.
What do you guys think? Is Disney and Snapchat a good idea?